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Apple Launches 2020 ‘Back To University’ Offer

Apple has officially started its annual Back To University promotion in Australia (and New Zealand). Offering a range of offers including free wireless Beats and special educational pricing on a new Mac and iPad, 20% off AppleCare+, Apple Music student pricing, and more.

Products eligible for the promotion include most Mac and iPad models including MacBook Air, MacBook Pro, iMac, iMac Pro, iPad, and iPad Pro. However, seems to exclude the new Mac Pro. Each product comes with special discounted pricing and a free pair of wireless Beats by Dre. headphones.

Save up to A$320 plus get free pair of Beats

Special pricing on a new Mac is up to A$300 off the Recommended Retail Price and A$80 off a new iPad Pro. A list of all savings by each model can be found at

Further to free Beats and special pricing, Apple is also offering:

  • 20% off AppleCare+, a product which extends the warranty and service of an eligible device
  • Discounted Apple Music membership with free Apple TV+

The Apple Back To Uni promotion is available to University students and teachers and ends on March 16th, 2020.

Offer Details

This year, Apple is including a free pair of wireless Beats Headphones or Earphones with the purchase of eligible Mac and iPad Pro models. This is in addition to the discounted educational pricing of up to A$290 off Mac and A$80 off iPad Pro.

Further, Apple is also offering 20% off AppleCare+ which extends the warranty and service of your new purchase. Special pricing on selected accessories including the new second-generation Apple Pencil for iPad Pro. Half-price Apple Music, trade-in for credit, and more.


Buy a new Mac including the MacBook Air, MacBook Pro, iMac, or iMac Pro and get:

  • A free pair of Beats Studio3 Wireless Over?Ear Headphones valued at A$449.95
  • Up to A$320 off the Recommended Retail Price
  • 20% off AppleCare+
  • Trade-in your existing device for credit


Buy an iPad Pro or new iPad Air and get:

  • A free pair of Beats Powerbeats 3 valued at A$299.95
  • Up to A$80 off Recommended Retail Price
  • 20% off AppleCare+
  • Trade-in your device for credit


In Australia, the Back To Uni Offer is only available from Apple including Apple’s online store. All orders from Apple include free delivery and 14-day free returns. Offer is available until March 16th, 2020.

You can learn more about the offer or purchase Apple Australia.

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