Apple Running Worldwide Shot on iPhone Challenge


Apple is inviting users around the world to submit their best photos in a Shot on iPhone Challenge. In what is Apple’s first iPhone photography contest which will see 10 winning photos chosen.

Between January 22nd through to February 8th, 2019, Apple is accepting submissions. A panel of 10 judges will then select 10 winning photos, all of which will be announced in February. Winners will see their photos featured on billboards, Apple Retail Stores, Apple’s social media profiles, and online.

Photos from all iPhone models are eligible to enter, no matter if you have the new iPhone XS or iPhone XR, or the older iPhone 6s. However, Apple has outlined a number of rules including certain types of photos which will not be accepted.


Apple has 10 judges in the judging panel which include Pete Souza, who was the official White House photographer for President Obama. To Apple’s own Senior Vice President of Worldwide Marketing – Phil Schiller. Other judges include:

  • Pete Souza (US)
  • Austin Mann (US)
  • Annet de Graaf (Netherlands)
  • Luísa Dörr (Brazil)
  • Chen Man (China)
  • Phil Schiller
  • Kaiann Drance
  • Brooks Kraft
  • Sebastien Marineau-Mes
  • Jon McCormack
  • Arem Duplessis

How To Enter

Submitting a photo into the Shot on iPhone Challenge is easy, and can be done through your social media posts (example Instagram), or by email. Apple has stated you can enter by:

  • Post to your Instagram or Twitter with the hashtag #ShotOniPhone
  • Weibo users can participate using #ShotOniPhone#
  • Or, email

When posting your photo you must include which iPhone Model was used in the image caption. If you are emailing the file must be named in the format ‘firstname_lastname_iphonemodel’. Photos can be straight from the camera, edited through Apple’s editing tools in the Photos app or with third-party software.

You must be 18 years of age or older to participate, and this challenge is not open to Apple employees or their immediate families. All rules and further information can be found at Apple’s website.

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