Apple has shared a fun and playful behind-the-scenes video of the popular “Timer” ad which features Cookie Monster using the new hands-free ‘Hey Siri’ feature of the iPhone 6s, SE and 9.7-inch iPad Pro.
Much of the video follows the same plot of the original ad which has Cookie Monster using the hands-free Siri feature of his iPhone to set a timer while baking Cookies. While much of the clip shows many outtakes of the original video it goes on to show new scenes which consist of Cookie Monster finally being able to eat his Cookies and ending with him saying goodnight to Siri as he pops into bed. The ad finishes with Cookie Monster saying “Me wish me could close me eyes”.
The ad has gone on to become one of the most watched videos on Apples YouTube channel with nearly 9 million views, easily smashing many of their other commercials. In comparison, some of the other iPhone 6s ads are yet to reach a million views.
Go behind the scenes of the commercial, with Cookie Monster and everyone’s favorite personal assistant, Siri.